Saturday, September 20, 2008

Why New Marketers Lose Affiliate Sales By Forgetting to Ask

Believe it or not, it happens. A new marketer will spend days, weeks, even months perfecting his sales copy. He’s taken care of every phase of his pre-launch, and he thinks he’s got all the elements in place for his Internet marketing campaign:
Grab ‘em by the eyeballs headline – check
Persuasive deck copy – check
Keyword rich content – check
Focus on benefits – check
Testimonials – check

After all this hard work, it’s sad to see what’s often missing: a strong call to action.

Without a strong call for action, your affiliate sales will suffer. Don’t forget to prompt your prospects to buy now. Use a deadline, limit the quality, or offer a trial package to prompt the sale. If all the elements fall into place but your call to action is weak, your affiliate sales will be weak too.

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